ZRC

SERVICE

Services / WhatsApp Marketing & Automation

Service Detail

Services / WhatsApp Marketing & Automation

WhatsApp Marketing & Automation

Overview

WhatsApp Business API integration, automated messaging, broadcast campaigns, and customer engagement through conversational commerce.

Messages Sent

1M+

Open Rate

98%

Response Time

< 2min

WhatsApp Business API

Official API integration, verified business account setup, and compliance with WhatsApp policies for legitimate business messaging.

Automated Messaging

Chatbot setup, auto-replies, order confirmations, appointment reminders, and customer support automation for 24/7 engagement.

Broadcast Campaigns

Segmented broadcast lists, personalized messages, rich media campaigns, and performance tracking for WhatsApp marketing.

Pricing

Tailored to your needs

₹15,000-₹75,000/setup

Typical timeline: 7-21 days depending on API approval, flows and integrations

Consult Now

Buyer Guide

Pricing, Timeline, Process and Proof

Typical Investment

₹15,000-₹75,000/setup

Final scope depends on deliverables, integrations, ad spend, content volume, and approval complexity.

Expected Timeline

7-21 days depending on API approval, flows and integrations

We separate launch speed from performance maturity, so early execution and long-term optimisation are both clear.

Best Fit

Lead follow-upAdmissionsAppointmentsEcommerce retentionEvent reminders

Proof Signals

Business API workflows

Broadcast and chatbot setup

CRM handoff

How the Engagement Works

Step 01

Use Case Mapping

We define where WhatsApp should capture, qualify, remind, recover, or convert users.

Step 02

Template & Flow Setup

We build approved message templates, opt-in paths, chatbot branches, and fallback handoff rules.

Step 03

Integration

We connect forms, ads, CRM, sheets, ecommerce events, or appointment systems where needed.

Step 04

Optimisation

We monitor delivery, replies, drop-offs, conversion, and response quality to improve the sequence.

Factor	ZRC	Typical Agency	Freelancer
Strategy	Research, execution, tracking, and optimisation under one team.	Often split across account, creative, and media teams.	Usually focused on one narrow production task.
Measurement	Lead, revenue, source, and conversion tracking are built into the workflow.	Reports may focus on activity metrics before business outcomes.	Tracking depends on what tools already exist.
Speed	Clear kickoff, weekly execution cadence, and practical launch timelines.	More layers can slow revisions and decisions.	Fast for small tasks, risky for multi-channel systems.

Objections We Resolve Before Kickoff

Can I send bulk WhatsApp messages?

Yes, but only with compliant opt-in, approved templates, and sensible segmentation to protect deliverability.

Can WhatsApp connect with ads?

Yes. We can route Meta leads, website forms, and landing-page enquiries into WhatsApp follow-up flows.

Visual Showcase

Selected Work

A preview of executions aligned with this service.

WhatsApp Marketing & Automation

Related Services

Often Paired With This Service

Lead Management & CRM Setup

Custom CRM implementation, lead tracking systems, and automation workflows to capture, nurture, and convert leads efficiently.

Learn more

AI Tools & Automation

Leverage AI-powered solutions for content generation, chatbots, workflow automation, and data analysis to scale operations efficiently.

Learn more

Performance Marketing

Data-driven paid advertising campaigns across Google, Meta, LinkedIn, and more. Focused on ROI, conversions, and measurable business outcomes.

Learn more

Industries We Serve

This Service Across Industries

Healthcare Real Estate Education & Coaching E-Commerce & D2C

Frequently Asked Questions

Common Questions About This Service

The regular app is manual — one person, one device, limited to 256 contacts per broadcast. The WhatsApp Business API allows bulk messaging to opt-in lists, automated chatbots, multi-agent support, and CRM integration. ZRC sets up API access through approved BSPs (Business Solution Providers).

Yes, for opt-in audiences. You must have explicit consent from contacts before messaging them. ZRC builds compliant opt-in flows — website forms, QR codes, and lead ad integrations — so every number in your list has consented.

Lead qualification (chatbot asking budget, timeline, location), appointment reminders, order confirmations, payment links, post-purchase follow-ups, and re-engagement sequences for dormant contacts.

WhatsApp messages average 90–98% open rates within 5 minutes. Email averages 20–30%. For time-sensitive campaigns (offers, reminders), WhatsApp is 4–5× more effective than email for Indian audiences.

Our setup fee covers BSP onboarding, chatbot build, template creation, and CRM integration. Ongoing costs include the BSP platform fee (typically ₹2,000–₹5,000/month) plus Meta's per-message pricing (currently ₹0.58–₹0.78 per conversation).

In Practice

How This Service Actually Moves the Needle

WhatsApp is where your customers are. We help you engage them with automated, personalized, and compliant messaging.

What You Gain

From customer support to sales, WhatsApp automation creates seamless conversational experiences at scale.

Our Commitment

Turn WhatsApp into a powerful sales and customer service channel with automation that feels personal.

Pricing, Timeline, Process and Proof

Typical Investment

₹15,000-₹75,000/setup

Final scope depends on deliverables, integrations, ad spend, content volume, and approval complexity.

Expected Timeline

7-21 days depending on API approval, flows and integrations

We separate launch speed from performance maturity, so early execution and long-term optimisation are both clear.

Best Fit

Lead follow-upAdmissionsAppointmentsEcommerce retentionEvent reminders

Proof Signals

Business API workflows

Broadcast and chatbot setup

CRM handoff

How the Engagement Works

Step 01

Use Case Mapping

We define where WhatsApp should capture, qualify, remind, recover, or convert users.

Step 02

Template & Flow Setup

We build approved message templates, opt-in paths, chatbot branches, and fallback handoff rules.

Step 03

Integration

We connect forms, ads, CRM, sheets, ecommerce events, or appointment systems where needed.

Step 04

Optimisation

We monitor delivery, replies, drop-offs, conversion, and response quality to improve the sequence.

Factor	ZRC	Typical Agency	Freelancer
Strategy	Research, execution, tracking, and optimisation under one team.	Often split across account, creative, and media teams.	Usually focused on one narrow production task.
Measurement	Lead, revenue, source, and conversion tracking are built into the workflow.	Reports may focus on activity metrics before business outcomes.	Tracking depends on what tools already exist.
Speed	Clear kickoff, weekly execution cadence, and practical launch timelines.	More layers can slow revisions and decisions.	Fast for small tasks, risky for multi-channel systems.

Objections We Resolve Before Kickoff

Can I send bulk WhatsApp messages?

Yes, but only with compliant opt-in, approved templates, and sensible segmentation to protect deliverability.

Can WhatsApp connect with ads?

Yes. We can route Meta leads, website forms, and landing-page enquiries into WhatsApp follow-up flows.

Common Questions About This Service

Lead qualification (chatbot asking budget, timeline, location), appointment reminders, order confirmations, payment links, post-purchase follow-ups, and re-engagement sequences for dormant contacts.

How This Service Actually Moves the Needle

WhatsApp is where your customers are. We help you engage them with automated, personalized, and compliant messaging.

What You Gain

From customer support to sales, WhatsApp automation creates seamless conversational experiences at scale.

Our Commitment

Turn WhatsApp into a powerful sales and customer service channel with automation that feels personal.